Jonathan Hirshon

Advisor | Advisor

Jonathan is known as the “Guru of Silicon Valley” (a title awarded by BusinessWeek) and has exclusively focused on high-tech PR for three decades. He has extensive corporate and agency PR experience and a history of orchestrating a wide range of successful global public relations campaigns at Sony, Apple, SGI, Pioneer, and as counsel to a host of Silicon Valley’s hottest startups.

Jonathan has gained the respect of leading media, analysts, and technology clients for his in-depth technical knowledge and unique blend of passionate evangelism, reflective counsel, and intuitive understanding of PR and market dynamics. He has architected some of the most successful launches and public relations programs in Silicon Valley history.

Jonathan was the PR manager and company spokesperson for Sony Corporation in its heyday, representing the company’s ‘non-consumer’ business units. At the age of 25, he was acclaimed as one of the youngest managers in Sony’s corporate history.

His role included counseling top management, day-to-day product PR responsibility, and control of a million dollar+ budget, all within a few years of graduating college.

Through his expertise, Horizon was awarded Agency of Record status and created a range of public relations strategies for Apple, SGI, and other Fortune 500 companies, as well as a host of top-tier startups.

He has profiled personally in BusinessWeek (twice) and contributed to several major tech news outlets. Jonathan has been invited to speak at several prestigious venues, including the Reuters Foundation’s Digital Vision Program at Stanford University.

A past member of SMPTE and a current member of IEEE, Jonathan is an acclaimed haiku poet – see his ebook at http://goo.gl/NOyZte & also blogs as “The Food Dictator” at http://www.thefooddictator.com. An acclaimed privacy advocate profiled in Fast Company, the BBC, FT, and The NY Times, there are no pictures of Jonathan anywhere online.